Thursday, September 20, 2012

BBC must deliver world-class creativity, says new Director-General

BBC Director-General George Entwistle said he would put outstanding, world class creativity at the heart of the BBC. Unveiling his plans to staff a day after taking over as Director-General, he asked everyone in the BBC to challenge themselves to deliver more creative and distinctive output for licence fee payers. And he announced a series of management changes to turn the BBC into "a more creative organisation, led and managed in a radically simplified way".

George Entwistle's speech to BBC staff from Broadcasting House, London on 18 September 2012

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