Last minute preparations for JU radio launch

Statesman News Service KOLKATA April 11: This Poila Baishakh the south of Kolkata will havesomething to celebrate about as Radio JU, would trigger off from 14 Aprilonwards.The organisers of this community radio are now preparing for their lastminute countdown, conceptualising programme catering exclusively for thewelfare of the community. It would also involve the community at large. Witha frequency of 90.8 it could be heard within the radius of about 10km.While slots have been kept for the youths to voice their opinion slots arealso being kept especially for school children as well as the physicallychallenged people. Though it would not be as catchy and groovy but themembers are expecting that it would surely hit the city.According to Mrs Nilanjana Gupta Director School of media CommunicationCulture of Jadavpur University, " we had specially conceptualised programmeswhereby physically challenged people would get extra facilities so that theycould achieve their target. While we conducted a survey we found out thatmost physically challenged persons especially blind individuals are unawareabout the recent technology adopted in Braille. Our main aim is to makethese sections aware about such technologies, which would be beneficial forthe challenged individuals. Small stories converted in to poetries were tobe aired along with interesting cultural programmes to entertain schoolchildren."It would be different from other commercial radio stations as it wouldfocus on some major social issues pertaining to problems a child faces inschool and how they could cope up with such problems." added Gupta.Further Mrs Gupta added that information and broadcasting ministry Mr PriyaRanjan Das Munshi would be visiting the campus on 14th April at theinauguration of this new radio station. Apart from the community discussionsa special slot would be provided catering to folk music as well as classicalmusic. "We conducted a survey six months back were we found out that younggenerations are attracted towards classical as well as folk music but theydo not have the scope to hear music in a commercial radio staion. So ourmain idea is to play more such music to entertain the music lovers," addedGupta. With the signature tune being composed by percussionist Mr BickramGhosh the radio would soon be a hit in the city. The main signature tune hasbeen a composite fusion piece of about one minute.

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