ASIANAGE 03 July, 2008 04:08:36
BY OUR SPECIAL CORRESPONDENT
NEW DELHI
July 3: Public broadcaster Prasar Bharati's financial condition may not be very robust, however, as its chief executive office (CEO) B.S. Lalli puts it, "We are not a commercial organisation. We don't strive to make profits." For, as he explains, Prasar Bharati performs a public broadcasting service under the Prasar Bharati Act and it has to perform its functions as per the act. Of course, he does add that the earning of revenue is not something that is in conflict with public service broadcasting. Even so, he maintains that in 2007-08, Prasar Bharati made more revenue even though the focus is not on making profits. Mr Lalli was speaking to reporters here on Thursday while announcing the news "expansion" where All-India Radio's (AIR) FM channels are concerned. He said that all the 19 station of FM Rainbow will now begin broadcasting news which isn't the case at present. He said they will have hourly news bulletins though he clarified that not all have 24-hour broadcasting at present. With all 19 stations broadcasting news, it will mean an additional 49 news bulletins in regional languages. At present the total number of news bulletins by AIR is 511 in 87 languages and dialects, he said. As for the other AIR FM channel, FM Gold, Mr Lalli said that by July-end, it will also be providing more news content and news-based programmes. Among the other aspects of the present move towards news expansion is to provide news on FM channels in Jammu and Kashmir, an additional Urdu news bulletin from Radio Kashmir, Srinagar and an increase in the Hindi news bulletin duration from AIR Port Blair.
BY OUR SPECIAL CORRESPONDENT
NEW DELHI
July 3: Public broadcaster Prasar Bharati's financial condition may not be very robust, however, as its chief executive office (CEO) B.S. Lalli puts it, "We are not a commercial organisation. We don't strive to make profits." For, as he explains, Prasar Bharati performs a public broadcasting service under the Prasar Bharati Act and it has to perform its functions as per the act. Of course, he does add that the earning of revenue is not something that is in conflict with public service broadcasting. Even so, he maintains that in 2007-08, Prasar Bharati made more revenue even though the focus is not on making profits. Mr Lalli was speaking to reporters here on Thursday while announcing the news "expansion" where All-India Radio's (AIR) FM channels are concerned. He said that all the 19 station of FM Rainbow will now begin broadcasting news which isn't the case at present. He said they will have hourly news bulletins though he clarified that not all have 24-hour broadcasting at present. With all 19 stations broadcasting news, it will mean an additional 49 news bulletins in regional languages. At present the total number of news bulletins by AIR is 511 in 87 languages and dialects, he said. As for the other AIR FM channel, FM Gold, Mr Lalli said that by July-end, it will also be providing more news content and news-based programmes. Among the other aspects of the present move towards news expansion is to provide news on FM channels in Jammu and Kashmir, an additional Urdu news bulletin from Radio Kashmir, Srinagar and an increase in the Hindi news bulletin duration from AIR Port Blair.
http://howrah.org/india_news/17868.html
No comments:
Post a Comment