A new BBC Hindi TV news programme is launching on ETV network in India and on the BBC Hindi website bbchindi.com. The Monday-to-Friday global news programme BBC Dunia brings original BBC stories in Hindi, with a focus on international content that resonates with the Indian audience.
BBC Dunia is part of ETV's 21.00 news slot, ETV News with BBC. It goes on air at 21.20 across the ETV network - ETV Rajasthan, ETV Uttar Pradesh and Uttrakhand, ETV Bihar and Jharkhand, ETV Madhya Pradesh and Chhattisgarh, ETV Haryana and Himachal and ETV Urdu. The programme is also available on demand on bbchindi.com and the BBC Hindi channel on YouTube
Produced and presented from London, BBC Dunia is a fast-paced, dynamic 10-minute news programme with a special appeal to young viewers, delivering the BBC's take on global events of the day - be it politics, science and technology or culture and entertainment - and looking at how global events impact India and the wider region. Delivering world-class news coverage from the BBC, with exclusive BBC news features and original BBC pictures, the programme draws on the BBC's newsgathering presence across the world, bringing the viewers the BBC's insights and expertise.
BBC World Service Asia Editor, Juliana Iootty, says: "The launch of BBC Dunia is a major development for BBC World Service in the region and an excellent example of our commitment to Hindi-speaking audiences. Now with BBC Dunia, available from Monday to Friday, BBC Hindi will serve its TV audiences even better, hopefully becoming essential viewing for anyone who wants to keep abreast of the world developments with the BBC, in Hindi."
BBC Hindi Editor, Nidheesh Tyagi, adds: "The BBC teams in London and Delhi have worked hard to deliver BBC Dunia to our audiences in India - via ETV - and anywhere else in the world, via bbchindi.com and our YouTube channel. Based on our understanding of our audiences - especially younger ones - we have created a format with pace that will help us give them everything they need to know about the world around them. We all hope they will join us for this dynamic and comprehensive roundup of key news stories of the day on ETV and other platforms of their choice."
Head of Business Development, Asia & the Pacific Region, BBC World Service, Indu Shekhar Sinha, says: "The launch of BBC Dunia means major expansion of the BBC Hindi TV offer in India. It builds on our partnership with ETV, which for almost three years brought our weekly TV news programme to millions of viewers, further expanding its audience base in India."
Jagdish Chandra, Head ETV News Network, comments: "ETV is a leader in regional news space in the country, and this tie-up with BBC has added one more feather in its cap. Now ETV viewers across the country will get an international window in the form of BBC Dunia. This ETV BBC fusion will prove a boon for the viewers who like to watch news which really matters to them."
Rajesh Raina, Group Editor, ETV News, adds: "We are proud to have this association with BBC which has no parallel as a credible international media organization. BBC Dunia, a ten-minute news capsule direct from BBC London studios on ETV channels, will add more fragrance and colour to our bouquet of news programmes. This will also give platform to BBC to reach the grassroots level in India through ETV which is having the largest news network in the country."
BBC Hindi is available online, on mobiles, TV and radio. BBC Hindi is part of BBC World Service.
BBC Hindi delivers content for online, mobile, TV and radio platforms. The mobile-first site bbchindi.com offers Indian, regional and international news. BBC Hindi also connects with its audiences via social-networking channels such as Facebook where it has over 3.6 million followers (September 2015) and Twitter. BBC Hindi radio is available on shortwave, medium wave, FM and via mobiles. The bbchindi.com mobile site can be accessed across all mobile operators and via the BBC Hindi apps developed for Android smartphones and Nokia's Series 40 devices. BBC Hindi content is also available on mobile news aggregator Dailyhunt and chat apps LINE and WeChat.
BBC World Service delivers news content around the world in English and 28 other language services, on radio, TV and digital, reaching a weekly audience of 210 million. As part of BBC World Service, BBC Learning English teaches English to global audiences. The BBC attracts a weekly global news audience of 283 million people to its international news services including BBC World Service, BBC World News television channel and bbc.com/news.