Tuesday, February 12, 2008

BBC reiterates commitment to DAB Digital Radio

Date: 11.02.2008
The BBC issued a statement today from Jenny Abramsky, Director, BBC Audio & Music, about DAB Digital Radio.Jenny Abramsky said: "The BBC has been at the forefront of digital radio for more than ten years and remains fully committed to DAB and the other digital delivery platforms. There's an exciting future for radio. It is central to the lives of huge numbers of people who listen every week. "It is important not to confuse GCap's current strategy with success or failure of DAB. DAB is a success story – two million sets were sold in 2007 – and is part of the digital future of radio. More than 22% of UK adults now claim to have DAB at home and it makes up 10% of all radio listening. "Recent RAJAR listening figures show that nearly 5.6 million people tune into BBC Radio via DAB each week and the BBC's digital-only networks continue to grow, with two networks – 6 Music and BBC 7 – recently posting record listening figures. "The BBC also offers digital radio through digital television and the internet, but DAB plays a central role in maintaining radio's popularity in the digital world, being easy to use and portable while giving listeners more choice and a range of additional features such as programme related information and storage. "The BBC will continue to collaborate with the rest of the radio industry – including the 4 Digital Group – to ensure DAB's continuing success."
(BBC Press Release)

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